In what manner can a designer lighting manufacturer amplify its digital footprint and elevate its prominence within the German-speaking territory?
The focus of the implementation was on content production through film, photos, and project work. In addition, digital multi-touchpoint content was created for social media, web, and newsletters, clearly showcasing the company's positioning and strengths. The company specializes in modern, customized lighting solutions tailored to the needs of its customers, which was demonstrated and documented through a film example of a sports therapy practice.