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Immersive company tour

Immersive company tour

for one of Europe's leading furniture stores.



How can an internationally leading company be digitally presented in a way that allows the owner to personally guide the viewers on a tour, ensuring that despite automation, an individualized experience is provided?


Where tradition meets modern excellence in design: True to one of Wetscher's central principles, a company tour was designed as an immersive experience that does justice to the unique combination of the high-end furnishing store, allowing viewers to embark on an individual journey with the brand.

The immersive experience provides viewers with the opportunity to be personally guided through the house by owner Martin Wetscher, as if he were present on-site. Thanks to interactivity, which enables viewers to actively shape their individual journey and delve deeper into desired topics, they undergo a highly personalised experience.

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